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BALENCIAGA FW25/26: BETWEEN TAILORED PRECISION AND NIGHTTIME AUDACITY
BALENCIAGA FW25/26 - Photo Courtesy Balenciaga At the latest Paris Fashion Week, Balenciaga once again asserted its dominance over...
Matheus Hooks/ Editor-In-Chief
Mar 102 min read


Victoria Beckham Fall 2025: The Power of Tailoring Meets the Intimacy of Boudoir
Photo Courtesy Victoria Beckham Victoria Beckham is, without a doubt, her own muse — but not in the obvious, self-indulgent way fashion...
Matheus Hooks/ Editor-In-Chief
Mar 83 min read


Dua Lipa Shines Under the Sun: YSL Beauty’s New Campaign Captures the Essence of Freedom and Mediterranean Elegance
Photo Courtesy YSL Beauty Dua Lipa never fails to captivate — whether on stage, on magazine covers, or now, under the shimmering sun of a...
Matheus Hooks/ Editor-In-Chief
Mar 82 min read


Kenzo Women’s Fall 2025: The Sophisticated Rebellion of a Rabbit Out of the Hat
Photo Courtesy Kenzo Eight years. That’s how long Kenzo took to present a dedicated women’s show — and the wait was worth every second....
Matheus Hooks/ Editor-In-Chief
Mar 82 min read


Coperni and the New Era of Interactive Fashion: The Microbag with a Virtual Pet
Tamagotchi swipe case, by Coperni — Photo: Reproduction/ Instagram Coperni has never followed the obvious path — and it seems determined...
Matheus Hooks/ Editor-In-Chief
Mar 72 min read


VINICIUS SOUZA: THE POWER OF AUTHENTICITY IN MEN'S FASHION
‘MAN’ COVER EDITION - MARCH 2025 ISSUE Photographer: Courtney Nathan Phillip - @Courtneynp / Direction and stylist: @v.souza_ Hooks...
Matheus Hooks/ Editor-In-Chief
Mar 76 min read

Sarah Burton for Givenchy: A New Chapter Rooted in Essence
Photo Courtesy Givenchy Sarah Burton’s debut as Givenchy’s creative director was more than just a runway show — it was a quiet manifesto...
Matheus Hooks/ Editor-In-Chief
Mar 72 min read


Schiaparelli: Between Lone Stars and the New Femininity - Ready-to-Wear Fall/Winter 2025-2026 by Daniel Roseberry
Photo Disclosure Harper's BAZAAR - Wojciech Christopher Nowak In Schiaparelli’s latest show, Daniel Roseberry invites us to reflect on a...
Matheus Hooks/ Editor-In-Chief
Mar 72 min read


Rabanne Fall/Winter 2025: Between Holding On and Letting Go
Photos Courtesy Rabanne At UNESCO in Paris, Julien Dossena once again proved his mastery by recharging Rabanne’s DNA for Fall/Winter...
Matheus Hooks/ Editor-In-Chief
Mar 62 min read


Exploring the Complexity and Elegance of the Chloé Woman in the Fall/Winter 2025/26 Collection
Chloé | Paris | Winter 2025 — Photo: Launchmetrics Spotlight In the world of fashion, where identity flows and emotions are stitched into...
Matheus Hooks/ Editor-In-Chief
Mar 62 min read


Balmain Fall-Winter 2025/26: Olivier Rousteing Reinvents the Silhouette and Breaks with Tradition
Photo Launchmetrics Spotlight On Balmain’s runway, Olivier Rousteing once again proves that fashion is a constant act of reinvention. In...
Matheus Hooks/ Editor-In-Chief
Mar 52 min read


Louis Vuitton Enters the World of Makeup with Pat McGrath as Creative Director
Louis Vuitton launches makeup line — Photo: Disclosure Louis Vuitton, a symbol of luxury and innovation, opens a new chapter in its...
Matheus Hooks/ Editor-In-Chief
Mar 53 min read


Dior Fall/Winter 2025/26: Between Memories and Metamorphosis
Dior | Paris | Inverno 2025 Launchmetrics Spotlight On the second day of Paris Fashion Week, Dior unveiled its Fall/Winter 2025/26...
Matheus Hooks/ Editor-In-Chief
Mar 42 min read


Oscars 2025: When Fashion Becomes Cinema
Ariana Grande in Schiaparelli Couture / Photo: Getty Images Hollywood’s most anticipated night has come to an end, but the echoes of...
Matheus Hooks/ Editor-In-Chief
Mar 32 min read


Juju Salimeni: Between the Glamour of the Avenue and the Discipline Behind the Scenes
CELEBRITY COVER EDITION - GLOBAL ISSUE Photo: Mari Araujo - @picsmarioficial / Beauty: Carol Franca - @bycarolfranca / Hair: Douglas -...
Matheus Hooks/ Editor-In-Chief
Mar 13 min read


Versace FW25: Where Ballet Meets Punk and Maximalist Glamour
Photo Getty Donatella Versace doesn’t just stage a fashion show — she puts on a spectacle. For the Fall/Winter 2025 collection, the...
Matheus Hooks/ Editor-In-Chief
Mar 12 min read


Nagela Glovacki: Between Fashion, Business, and the Relentless Pursuit of Knowledge
‘ITALY’ COVER EDITION - FEBRUARY 2025 ISSUE Photos: Glauber - @glauberbassi / Assistant: @milenavitoriaff / Stylist: @natykuprian Hooks...
Matheus Hooks/ Editor-In-Chief
Feb 284 min read


Eduarda Gutierrez: Between Likes, Trends, and Business — The New Era of Influence
‘INFLUENCER’ COVER EDITION - FEBRUARY 2025 ISSUE Photos: MMAKE - @mmake2 The Influencer edition of Hooks Magazine features a protagonist...
Matheus Hooks/ Editor-In-Chief
Feb 264 min read


Diesel by Glenn Martens: Graffiti-Covered Inflatables, Reinvented Denim, and a Future in Motion
Diesel Fall/Winter 2025 by Glenn Martens. Photos Getty Against a backdrop of giant inflatables covered in graffiti by artists from around...
Matheus Hooks/ Editor-In-Chief
Feb 262 min read


Dsquared2 30 Years: When Fashion Rebels and Rockstars Collide
Photo disclosure Getty Images In the heart of Milan Fashion Week, Dsquared2 didn’t just celebrate its 30th anniversary — it set the...
Matheus Hooks/ Editor-In-Chief
Feb 262 min read
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