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Beyoncé Kicks Off the Cowboy Carter Tour with a Dazzling Mugler Moment and a Bold Fashion Statement

Photo Disclosure Mugler
Photo Disclosure Mugler

On April 28, 2025, Beyoncé launched her much-anticipated Cowboy Carter Tour at the SoFi Stadium in Los Angeles with a performance that fused emotional depth, cultural homage, and high fashion. The tour, inspired by her Grammy-winning album Cowboy Carter, celebrates the overlooked roots of Black artistry in country music, blending gospel, soul, R&B, and pop into a genre-defying visual experience.


Photo Disclosure Mugler
Photo Disclosure Mugler

Opening the night with a powerful statement, Beyoncé appeared in a custom white leather ensemble by Mugler, featuring a sharply tailored jacket, a corseted bodysuit, and matching buckled chaps — all adorned with a jaw-dropping 1,740 laser-cut bonded fringes. The look captured the essence of “rodeo futurism”: a visionary take on Western aesthetics with a high-fashion edge, balancing strength and sensuality.


Photo Disclosure Mugler
Photo Disclosure Mugler

The stage design echoed the grandeur of the show, with Beyoncé riding a golden mechanical horse, a massive illuminated horseshoe arch, and suspended aerial choreography that stunned the audience. Heartwarming moments included performances with her daughters: 13-year-old Blue Ivy joined for five numbers, while 7-year-old Rumi made her stage debut during the tender track “Protector,” adding a personal touch to the spectacle.


Photo Disclosure Mugler
Photo Disclosure Mugler

Fashion is front and center in this tour. Beyoncé reportedly invested over $2.7 million in costumes, curating a wardrobe that reimagines Western fashion through a global lens. In addition to Mugler, the show features custom looks from Alexander McQueen, Chloé, Isabel Marant, and more — transforming the stage into a runway that tells a story of legacy, rebellion, and reinvention.


Photo Disclosure Mugler
Photo Disclosure Mugler

With dates across North America and Europe through July, the Cowboy Carter Tour isn’t just a concert — it’s a cultural event. Beyoncé continues to redefine what it means to be a pop icon, using fashion and music not only to entertain but to honor history, challenge norms, and set the tone for what’s next.



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