‘NORTH MACEDONIA’ COVER EDITION - DECEMBER 24 ISSUE
Photographer: @redcentralproduction / Make e Hair: @blagojce_mua / Stylist: @caioconationi / Extensions: @z.hairextensions / Nails: @neolution.mk
Hooks Magazine proudly features Clara Funke, the founder and CEO of Scarpa Intimates, as the highlight of our "North Macedonia" edition. A visionary entrepreneur and a prominent figure in the world of intimate fashion, Clara has built a brand that transcends sophisticated design: Scarpa Intimates redefines lingerie as an expression of self-confidence, authenticity, and female empowerment.
Founded with the purpose of transforming an everyday garment into a symbol of inner strength, Scarpa Intimates has garnered admirers worldwide. Each piece reflects Clara's passion for quality and exclusivity, offering women not just beauty but an invitation to celebrate their individuality.
Rooted in a personal desire to reimagine lingerie, Clara Funke embarked on her journey with a clear mission: to create something that blends elegance and comfort while highlighting the unique strength of every woman. From the first sketch to the official launch, the entrepreneur faced the challenges of a competitive market head-on, overcoming each obstacle with resilience and turning Scarpa Intimates into a brand celebrated for its authenticity and excellence.
In less than a year, Scarpa Intimates has achieved remarkable milestones. Its debut at Paris Fashion Week was a defining moment, shining an international spotlight on the brand and cementing its commitment to innovation. Yet for Clara, the impact extends far beyond the runways: Scarpa Intimates represents a global movement, inspiring women to embrace their uniqueness and celebrate the diversity of bodies and cultures.
The success of the brand reflects Clara's vision of intimate fashion: pieces that not only adorn but empower. Her dedication to creating collections that prioritize both comfort and aesthetics aligns with her mission to inspire women to feel incredible every single day. By combining impeccable design with a strong social purpose, Clara Funke transforms lingerie into art and self-confidence into a way of life.
With plans for international expansion, Scarpa Intimates is preparing to bring its message of elegance and empowerment to new markets. Clara aims to introduce even more inclusive collections, catering to diverse body types and cultures. For her, the brand's future is intrinsically tied to building a global community where women can connect, inspire one another, and share their stories.
Read our exclusive interview with Clara Funke:
Hooks Magazine: What inspired you to create Scarpa Intimates?
Clara Funke: Scarpa Intimates was born from my personal journey toward self-confidence. I’ve always believed that lingerie is much more than an intimate piece; it’s an extension of every woman’s personality. I wanted to create something that combines comfort, elegance, and that special touch that makes each of us feel powerful. My greatest inspiration has been real women who seek beauty in every moment of their lives.
Hooks Magazine: What was the biggest challenge at the beginning of your brand?
Clara Funke: The biggest challenge was overcoming the insecurities that arise when you’re starting something so personal and innovative. It’s daunting to step into a competitive market, but I believed in my purpose. I worked tirelessly to understand what my clients truly desired and, from there, built a brand that reflects what I stand for: quality, authenticity, and passion.
Hooks Magazine: How do you see the role of Scarpa Intimates in women’s lives?
Clara Funke: I want Scarpa Intimates to be a reminder that every woman deserves to feel amazing every single day—whether it’s for a special moment or simply for herself. My mission is to offer pieces that celebrate individuality and strengthen each client’s confidence.
When you wear something that makes you feel beautiful, you empower yourself from the inside out.
Hooks Magazine: How do you balance business with your personal life?
Clara Funke: I believe balance is about setting priorities. I love my work, but I also know the importance of taking time to recharge. I make it a point to dedicate time to my family and myself. It keeps me creative and motivated. Honestly, when you love what you do, work becomes an extension of your passion for life.
Hooks Magazine: What does the future hold for Scarpa Intimates?
Clara Funke: I have plans to expand internationally and bring more diversity to our collections, including sizes and designs that cater to different body types and cultures. I also want to continue building a community where women can share their stories and inspire one another. The sky is the limit when you have a clear purpose and the drive to make it happen.
Hooks Magazine: What advice would you give to women who dream of becoming entrepreneurs?
Clara Funke: Believe in yourself and your vision, even when it feels impossible. Entrepreneurship demands courage, resilience, and patience, but it’s also incredibly rewarding. Don’t be afraid to make mistakes—those mistakes will be your greatest teachers. Surround yourself with people who believe in you, and always remain open to learning. Above all, never underestimate the power of a determined woman.
POWER GIRL 🚀