Dua Lipa never fails to captivate — whether on stage, on magazine covers, or now, under the shimmering sun of a dreamy beach. The pop icon and fashion muse is the face of Yves Saint Laurent Beauty’s latest fragrance, Libre L’Eau Nue — a scent that promises to bottle the essence of summer in its purest and most sophisticated form.
In the campaign video, Dua stuns in a black strapless swimsuit. At first glance, the piece exudes classic simplicity, but a closer look reveals bold cut-outs on the back and sleek details that highlight her flawless silhouette. The timeless black is elevated by gleaming gold accessories: bold hoop earrings and stacked bangles that mirror YSL’s signature luxurious spirit.
As the sun sets, Dua swaps the swimsuit’s effortless charm for the understated elegance of a black button-up shirt — a perfect transition from day to night, reminding us that even on summer evenings, sensuality and mystery go hand in hand. And, of course, her burgundy-red hair — a striking remnant of her recent era — adds a bold splash of color, reinforcing her image as a woman who embodies both strength and freedom.
But the true star of this story is the fragrance itself: Libre L’Eau Nue. The perfume breaks boundaries by eliminating ethyl alcohol, allowing the natural oils to take center stage, creating a scent that’s both captivating and safe for skin and hair. Notes of green mandarin, bergamot, and orange blossom burst with a citrusy vibrance reminiscent of a tropical island, while lavender brings an unexpected layer of comfort and freshness.
In an exclusive interview, Dua Lipa shared her personal connection to the fragrance:
“It smells like nature. It smells like the sea salt in the sea. It smells like the sun on my skin. My favorite fragrance for the summer is Libre L’Eau Nue,” the artist revealed.
“I just love how it really captures this deep, beautiful Mediterranean scent in a bottle, and I just can’t get enough of it.”
But for Dua, Libre L’Eau Nue is more than just a scent — it’s an experience. She explained:
“Libre L’Eau Nue is more than just a fragrance. It has this oil and water formula, and that’s amazing because during the summer, I can put it all over my skin. I can put it in my hair, and it keeps my skin glowing all day.”
Since becoming a global ambassador for YSL Beauty in 2019, Dua’s partnership with the brand has seamlessly blended her fearless spirit with the maison’s sophisticated legacy. Following the success of Libre Le Parfum, Libre Flower and Flames, and Libre L’Absolu Platine, the launch of Libre L’Eau Nue reinforces the idea that freedom — whether in music, fashion, or fragrance — is Dua’s unmistakable signature.
With summer just around the corner, this scent arrives as an invitation to embrace sun-soaked days and elegant nights. Libre L’Eau Nue is now available online and in stores — a touch of the Mediterranean at your fingertips.
Dua Lipa doesn’t just shine under the sun; she reminds us that freedom, in its purest form, has an unforgettable scent.
Comments