Photo Courtesy Dior
Kim Jones bids farewell to Fendi, marking an important chapter in the Italian luxury house’s history. The British designer, who has led the creative direction of both haute couture and ready-to-wear collections, announced his departure on Friday, October 11, after four impactful years in the role. This decision signals yet another significant shift in the fashion landscape, known for its frequent “musical chairs” at the helm of major brands.
While Jones is leaving Fendi, he will continue his work at Dior, where he is responsible for the men’s collections. Both brands are part of the powerful LVMH conglomerate, which oversees a significant portion of the world’s luxury houses. This connection between the brands allows Jones to maintain his focus on menswear, a segment in which he has garnered widespread acclaim.
In an official statement, Fendi expressed gratitude for Kim Jones’ contributions and announced that a new creative leadership will be revealed “in due time.” Meanwhile, the designer emphasized his intention to concentrate solely on his role at Dior, highlighting his desire to further refine his vision in the realm of menswear.
With Jones’ exit, anticipation builds around who will take the helm at Fendi and the new creative directions the house will pursue. Whoever the successor may be will have the daunting task of continuing the legacy of innovation and sophistication that Jones brought to the brand during his tenure.
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